Children’s and young people’s exposure to alcohol advertising
This report from Ofcom sets out the findings of analysis examining trends in young people's exposure to television advertising of alcoholic products in the UK between 2007 and 2011. The analysis looks at trends among children aged 4-15 (including sub-groups of 4-9 and 10-15 year olds) and adults aged 16-24 (including the sub-group 16-17 year olds1). The report looks at how the amount of advertising seen by these demographic groups has changed and considers this in the context of changes in viewing habits and the volume of advertising shown on commercial television channels. The report shows that children in the UK saw an average of 3.7 alcohol adverts per week in 2010 and 3.2 in 2011, compared with 2.7 in 2000.
Suicide in Ireland: 2003 - 2008
This report, which was carried out by Prof Kevin Malone of UCD’s school of medicine and St Vincent’s hospital, and funded by the charity 3Ts (Turn the Tide of Suicide), found that alcohol was a factor in half of the cases of suicide it looked at. The study is based on interviews with families involving 104 suicides between 2003 and 2008. The vast majority of those who died (84) were males, with 14 people taking their lives when they were aged 20 — the highest number of suicides among any one age group.
Framing the alcohol policy debate: industry actors and the regulation of the UK beverage alcohol market
This article explores alcohol industry attempts to frame the debate about pricing and promotions policy in the United Kingdom. Framing theory, it is argued, offers us important insights into the dynamics of the policymaking process as a contest between competing conceptualizations of both problems and solutions. Drawing on a documentary analysis and a series of interviews with policymakers, public health advocates and alcohol industry actors, it argues that industry actors framed the policy debate in ways which were consistent with their underlying commercial interests. A clear challenge was posed to the industry by the shift towards whole-population interventions favored by the Scottish government. This led to a reassertion of the industry frame in which alcohol-related harm is limited to a small minority of the population and which advocates targeted interventions.