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Comprehensive research clearly tells us that #alcoholmarketing including advertising, sponsorship and other forms of promotion, increases the likelihood that adolescents will start to use alcohol, and to drink more if they are already using alcohol.

According to the @P_H_S_Official Evidence Review, exposure to #AlcoholMarketing increases:
➡️intention to consume
➡️consumption
➡️harmful consumption
Steph agrees!
It's time to act on #AlcoholAdvertising ⏰
@P_H_S_Official @SheilaGilheany @AlcoholIreland Watch the full video, where Sheila share learning from the Irish experience for Scotland around loopholes and comprehensive restrictions, on our YouTube channel
https://twp.ai/4ir41i
The annual spend on #AlcoholMarketing in Ireland is estimated at €115m. Alcohol is not a staple & a market must be created for it by targeting young people - especially online. Regulation of alcohol advertising must be strong, transparent, accountable & fit for the 21st century.
.@P_H_S_Official - has concluded that #AlcoholMarketing fuels drinking and recommends comprehensive restrictions
Here, @SheilaGilheany of @AlcoholIreland speaks about Ireland's experience of marketing restrictions, with important learning for Scotland
https://twp.ai/4iqrA4
The Week in Medicine @IMT_latest: "All the facts contained within AAI's 'Alcohol's Cost to the Workplace' report are true, of course, but they will be as ignored as ‘fake news’ by a government that prioritises the alcohol industry over its users." 👏👏👏
LOL: August 26, 2025
Welcome to this week's issue of The Week in Medicine – a round-up of all the happenings in the world of Irish medicine
www.imt.ie
Enforcement is crucial to any legislation's success & to date there have been no evaluations of the enforcement of the Public Health (Alcohol) Act, which bans bottomless brunches. The PHAA must be implemented in full & enforced @CarrollJennifer
'Bottomless brunches' where unlimited free alcohol is served flouts legislation, academics claim
TUS academics warn bottomless brunches may breach alcohol laws, highlighting deficits in enforcement and risks to public health
www.irishexaminer.com
READ MORE: Between 2019 & '23, 2,600 instances of non-compliance with the PHAA had been noted. However, in four years of operation, no convictions for summary or indictable offences related to the Act were recorded despite the high level of non-compliance
Alcohol control enforcement in Ireland: A paper tiger - Alcohol Action Ireland
Guest blog by Dr Frank Houghton, Director of Social Sciences ConneXions, Technological University of the Shannon Alcoh...
alcoholireland.ie
Such an important initiative 👏🏻
Liver disease is silent until advanced stages when symptoms start to show. Screening allows for early detection and intervention, aiming to prevent cirrhosis and liver cancer 💚 @HSELive @IrishHaemAssoc @PBCIreland @AlcoholIreland
AAI's latest report on alcohol's impact on the Irish economy outlines how lost workplace productivity due to alcohol costs €8.5bn a year. Given alcohol’s huge drain on the economy, much more could be done by government to address the issue. READ MORE ⬇️
Press release: New report shows alcohol costs Ireland €8.5 billion every year in lost workplace...
Alcohol Action Ireland press release, Wednesday 20 August 2025 With US tariffs sending shockwaves through the Irish ...
alcoholireland.ie
Alcohol plays a role both fueling violence & in victims response to trauma experienced as highlighted in @echolivecork
Early intervention with children vital eg Operation Encompass prog. Under consideration by Dept of Justice for years. Time for action.
@OCallaghanJim
Essential also that next gov strategy on domestic, sexual and gender-based violence includes specific actions on alcohol to help address these issues.
Important call from @MichelleeHall on alcohol health information labelling.
Drogheda Mayor criticises delay on alcohol health warning labels
The government’s decision to delay enforcement of alcohol health warning labels on bottles and cans is “a clear ...
m.independent.ie
“The worst thing that could happen would be if they extended the licensing hours. We’d never get in to clean up after them.”
Interesting comment from those at the coal face. Similar views from emergency services.
@OCallaghanJim
A night with Dublin’s street cleaners: ‘I have no idea why seagulls are a protected species. They...
An early morning start with Dublin City Council’s army of sweepers, power-washers and vacuum-cleaners
www.irishtimes.com
There is a relentless campaign by vested interests to extend licensing laws with no thought of the outcome of increased alcohol consumption.
Full facts at
Sale of Alcohol Bill - Alcohol Action Ireland
Sale of Alcohol Bill Read our most recent policy briefing here Alcohol Action Ireland supports the modernisation and...
alcoholireland.ie
What we're working on now
Highlighting the harm caused by problem alcohol use in the home and its impact across the lifespan.
There are significant concerns about aspects of the Sale of Alcohol Bill which are likely to lead to increased alcohol harm.
Ireland’s Public Health Alcohol Act is based on WHO ‘best buys’ of price, promotion & availability to tackle alcohol harm.
Harnessesing the lived experience of people in recovery from alcohol to drive policy change.
You are not alone...
Shared Voices aims to provide a platform for those who have lived with the trauma of parental problem alcohol use; give voice to their experience, so that others too can know that they are not alone.

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