Final agenda and speakers confirmed for European Policy Seminar

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Self Regulation is No Regulation:
The Case for Protecting Children from Alcohol Marketing
Alcohol Action Ireland and Eurocare – European Alcohol Policy Alliance are to host a policy seminar taking place on Wednesday, 7th June from 10.30 to 14.30 in Norway House, Rue Archimede 17, Brussels.
The event will explore how European Member States are working to protect children from alcohol marketing, and what further steps are necessary from an EU perspective:
10.30am: Registration and Coffee

Session 1: Examining how Member States are protecting Children from alcohol marketing
11.00 to 12.45pm:
Lynn Boylan MEP Dublin (GUE-NGL), opening remarks
Myriam Savy, Advocacy Manager, L’Association Nationale de Prevention en Alcoologie et
Addictologie (ANPAA) France
Marjatta Montonen, Special Adviser National Institute for Health and Welfare, Finland
Dr. Gerard Hastings, Emeritus Professor, Institute for Social Marketing, University of Stirling
Questions & Answers: Chaired by Suzanne Costello, CEO Alcohol Action Ireland


12.45-13.30 Lunch


Session 2: Panel Discussion: Political challenges to protecting children from alcohol

13.30 – 14.30:
Vytenis Andriukaitis, European Commissioner for Health and Food Safety
Marcella Corcoran Kennedy TD, Irish Minister for Health Promotion
Maris Jesse, Deputy Secretary General of Ministry of Social Affairs, Estonia
Mariann Skar, Secretary General Eurocare: Chair and closing remarks
This seminar is being held at a key time as the Audio-Visual Media Services Directive (AVMSD), is currently being revised by the European Institutions.
To register visit: :
Funding for this event has been provided by a Department of Health National Lottery grant.